The Inventory Health Score measures the completeness and quality of your company’s inventory data on AdQuick.
A high score indicates that your units include all the critical data needed for buyers to plan and purchase effectively.
Overview
Your company’s inventory is evaluated based on the completion of essential data fields that influence buyer decision-making. Maintaining healthy, complete inventory improves visibility, speeds up transaction times, and increases sales opportunities.
Score Ratings
Range | Rating |
8–10 | Great |
5–7 | Okay |
1–4 | Poor |
How the Score Is Calculated
Each unit begins with a score of 10. Points are deducted based on the impact of missing data for that unit. The average of all individual unit scores forms your overall Inventory Health Score displayed in the dashboard.
Example: A unit missing an image (high impact) will receive a larger score deduction than a unit missing an installation cost (low impact).
Missing Data | Score Impact |
Images | High |
Pricing | High |
Impressions | High |
Size/Dimensions | Medium |
Spec Sheets | Medium |
Media Subtype | Medium |
Install Cost (Static Only) | Low |
Spot Length (Digital Only) | Medium |
Number of Spots (Digital Only) | Medium |