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How To Create A New Campaign

Written by AQ Help Desk

Overview

How to set up a new campaign, define details for clients and vendors, and configure administrative settings.

Accessing the Form

  1. Navigate to the Campaigns tab.

  2. Click New Campaign in the top-right corner.

  3. If a dropdown appears, select Advanced Form to access the full form.


Campaign Details

  • Required fields are marked with an asterisk.

Campaign Name*

  • Name of the campaign.

Advertiser*

  • Advertiser associated with the campaign.

Dates*

  • Start and end dates for the campaign.

Book By

  • Flags a notification within the campaign to prompt the client to take action before proposed inventory becomes stale.

Sales Executive / Account Manager

Two primary team members supporting the campaign.

  • Sales Executive: works closely with the client.

  • Account Manager: works closely with vendors and receives most notifications.
    The same person may be listed in both fields.

Campaign Restrictions

  • Select applicable restrictions (Alcohol, Cannabis, Political, Nicotine).

Internal Notes

  • Internal-only notes for the campaign creator and their team. Not visible to suppliers or clients.

Brand Logo

  • Upload a brand logo for the advertiser visible within the campaign.


Vendor Details

Information in this section is visible to suppliers receiving requests.

Due Date

  • Vendor-facing deadline for submitting inventory.

Budget

  • Optional budget amount for the campaign.

Notes for Vendor

  • Details provided to vendors about the campaign.

Markets

  • List applicable markets.

Demographics to Reach

  • Optional demographic targeting information.

Points of Interest

  • Optional points of interest.


Admin Use

Information in this section is visible to suppliers receiving requests.

Agency Markup

  • Applies automatic margin to incoming RFP submissions for agency users.

  • Markup can be applied to price, production, and install.

  • Markup does not apply retroactively.

AdQuick Fee

  • Internal field for applying negotiated fees upon checkout. Not applicable for all agencies.


Unit Information

Disable Price Guide

  • Disables the price bell curve on the unit modal.

Rationale Mandatory

  • Requires vendors to provide rationale when responding to an RFP.

Hide Face IDs

  • Scrambles Face IDs to prevent clients from using them to contact vendors directly.

Hide Prices

  • Hides pricing information.

Static Units Require Production Cost

  • Makes production cost a required field for static units proposed for the RFP.


Campaign Options

Mock Campaign

  • Displays price ranges instead of set prices, hides vendor names, and scrambles Face IDs.

Show Mock Pinned Message

  • Controls whether the default pinned message for mock campaigns is shown.

Cannabis Campaign

  • Flags the campaign for internal cannabis tracking.

Lock Campaign

  • Prevents users from making changes.

Allow International Submissions

  • Allows vendors to submit units outside the NW hemisphere.

Enable Package Children

  • Hides existing package children from the map and prevents creation of new ones.

Hide Vendor Name

  • Hides vendor names from client view.

Show Unit Scores

  • Displays individual unit scores.


Communication Settings

Execution Notifications Disabled

  • Turns off vendor notifications for “booked” campaigns. Used when vendors aren't handling production.

Design Assets Reminder Disabled

  • Turns off design asset reminders sent to customers. Used when production is handled outside the platform.

Send Campaign Viewed Email

  • Sends a notification to the Fulfillment User and Sales User when the campaign is viewed.


Other Settings

Normalize Static Billboard Production Costs

  • Applies price by square footage for all static billboards added.

Skip Login Requirement

  • Allows clients to share the campaign link internally without requiring login.
    Enabling this displays an additional toggle to allow clients to favorite units.

Is Customer Ready

  • Prevents clients from viewing the campaign until it is ready.

Pinned Message

  • Allows admins to create a custom message shown on the campaign map view.

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