Once requests are out with media owners, Manage → Requests is where you follow them. It answers the question you will ask most often on a live campaign: what am I still waiting on?
What It Shows
Requests are grouped so you can see the state of play rather than a flat list — what has been sent, what has come back, and what is outstanding.
Chasing What Is Outstanding
Media owners do not always reply by your due date. When something is late:
Check the request actually reached the right person. If a media owner has several contacts, the request may have gone to a general mailbox.
Use the unit's Comments to ask directly, so the exchange stays on the unit where colleagues can see it.
Re-send from Send RFPs if the original has gone stale.
Line up alternatives in the same area, rather than waiting indefinitely on one site.
Cross-Checking Against Your Plan
The Requests page and the Availability filter on your plan are two views of the same thing, and each is better at a different job:
Use | For |
Requests | Following the conversation with media owners — what was asked, what has been answered. |
Availability filter | Seeing the consequence on the buy — which specific units are available, held or expired. |
*Note: When responses are in, filter your plan by Available and request holds on what you want. Availability alone reserves nothing, and a unit sitting available is a unit someone else can still take.