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How To Select Media Type And Subtype

Written by Zachary Cuva

Overview

After selecting a screen type, you will need to define the media type and corresponding subtype. This helps refine the specific inventory included in your campaign.


How to Select Media Type

  1. Within Screen and Media Types, locate the Media Type section

  2. Select one or more of the following media types:

    • Billboard

    • Transit

    • Street Furniture

    • Alternative

    • Wallscape

    • Wall Posting

    • Airport

    • Retail or Venues

    • Windowscapes

How to Select a Subtype

  1. After selecting a media type, review the available subtypes

  2. Select at least one subtype for each chosen media type


Important

  • At least one subtype must be selected for each media type chosen

  • Media types and subtypes help narrow down inventory to match campaign goals

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