Overview
Matched Units represent the number of potential units that meet your campaign criteria. This helps estimate the scale of inventory available for your campaign.
What Are Matched Units
Matched Units indicate the number of units that align with your selected campaign criteria
This includes factors such as geographies, POIs, screen types, media types, and dates
Important
Matched Units are not guaranteed inventory
They represent potential availability based on current campaign inputs
Final unit availability is only confirmed once inventory is booked